MallforAfrica, the Nigeria-based e-commerce giant, has added eleven more markets to its portfolio. With the Mall for Africa app, shoppers in fifteen African countries can gain access to over 250 premium US and UK websites, with 8.5 billion items to choose from that can be shipped straight to their door.
Adding eleven new markets is part of the aggressive African expansion plan of MallforAfrica. The service is now available Angola, Chad, Guinea, Botswana, Tanzania, Uganda, Malawi, Egypt, Democratic Republic of Congo, Senegal, and Sierra Leone, according to a MallforAfrica press release. The app was already popular in Nigeria, Kenya, Ghana and Rwanda.
The e-commerce and m-commerce platform manages every aspect of the order and return cycle of onlines stores such as Nordstrom, Marks&Spencer, Next and Macy’s, providing African consumers with more online shopping options than ever before. These brands would ordinarily be inaccessible to a typical consumer in most parts of Africa, but MallforAfrica solves that problem for them.
For Africans that are yet unbanked and do not have credit cards, the e-commerce giant launched the MallforAfrica web-card. The card allows users to pay for orders in local currencies, hence effectively lowering the threshold for buying via the app.
Further reading on afkinsider.com